Kaayu Rituals
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What the World is Saying

From national newspapers to global wellness magazines every story Kaayu Rituals has been a part of.

Femina CAT A · Pre-Launch

"7 Overnight Hair Oils That Don't Stain Your Pillowcase — Kaayu Rituals Snehrasa Masaz Hair Oil featured as No. 7"

Femina — India's most trusted women's magazine with a reach of 585.6M — featured Kaayu Rituals in their curated hair care edit, spotlighting the brand's overnight hair oils.

Mar 10, 2026 · Reach: 585.6M Read Article

Hindustan Times CAT A · Post-Launch

"Kaayu Rituals — Featured in Skincare Secrets and the Magic of Ayurvedic Inner Beauty"

Hindustan Times — with a reach of 102.3M — featured Kaayu Rituals in their lifestyle section, highlighting the brand's science-backed Ayurvedic approach to beauty and wellness.

Mar 4, 2026 · Reach: 102.3M Read Article

Femina CAT A · Post-Launch

"5 Adaptogenic Herbal Teas to Replace the Afternoon Caffeine Jitters — Kaayu Rituals featured"

Femina — India's most trusted women's magazine with a reach of 585.6M — featured Kaayu Rituals in their wellness edit on adaptogenic herbal teas for stress and calm.

Mar 10, 2026 · Reach: 585.6M Read Article

Femina CAT A · Post-Launch

"6 Best Hair Growth Serums That Actually Work — Kaayu Rituals featured"

Femina featured Kaayu Rituals in their curated edit of the best hair growth serums, spotlighting the brand's Ayurvedic hair care formulations.

Apr 2026 · Reach: 585.6M Read Article

Brides Today CAT A · Post-Launch

"Ancient Wisdom, Modern Bottles: The Rise of Ayurveda in Global Bridal Beauty — Kaayu Rituals Love Hair Serum featured"

Brides Today featured Kaayu Rituals in their editorial on the global rise of Ayurvedic beauty, spotlighting the Love Hair Serum with Amla, Bhringraj, Rosemary and Neem.

Mar 16, 2026 · Reach: 52K Read Article

Elle India CAT A · Post-Launch

"ELLE Discovers: Quietly Brilliant Beauty Newcomers — Kaayu Rituals featured"

Elle India featured Kaayu Rituals among their curated edit of standout new beauty brands, highlighting the brand's Ayurvedic system-led approach to daily wellness.

Apr 6, 2026 · Reach: 585.6M Read Article

Indian Retailer CAT A · Post-Launch

"Kaayu Rituals Eyes UK, Middle East and US Markets After India Launch"

Indian Retailer (reach: 569.8K) published an in-depth interview on Kaayu's global expansion strategy — covering the brand's ambitions across UK, Middle East and US markets post India launch.

Mar 5, 2026 · Reach: 569.8K Read Article